August 20, 2008

Dare to be Stupid

By: James Poulos

I’m sorry, but of the many compelling (or intriguing, or plausible) arguments for why African-Americans should have their own search engine, this is not one of them:

[…] a black person searching for “whitney,” for instance, probably wouldn’t be looking for the Whitney Museum of Art, which comes up first on Google, or Whitney Bank, which comes up second. Instead, Taylor said, the searcher would likely be looking for Whitney Houston, who doesn’t come up in Google until No. 4. That’s why a search for “Whitney” on RushmoreDrive, which is part of Barry Diller’s IAC/InterActiveCorp conglomerate, turns up the vocalist as its first result.

Similarly, a beltway hipster searching for “Poulos,” for instance, probably isn’t looking for Poulos Insurance, Inc., which comes up first on Google, or Dr. Poulos, Cosmetic Surgeon, who comes up third. Instead, the searcher would likely be looking for James Poulos, who doesn’t come up in Google until No. 4. That’s why a search for “Poulos” on…um…

sorry, that URL cannot be found. Wonder why.