April 3, 2019

Digital Marketing Director

Unreported Story Society
Published
April 3, 2019
Location
Los Angeles, California
Category
Default  
Job Type

Description

The Digital Marketing Director is in charge of creating a vision for digital marketing, developing and executing an online marketing strategy to generate growth for our online presence and engagement with our content.
RESPONSIBILITIES AND DUTIES:

  • Building our digital marketing roadmap
  • Consulting on the online content we create throughout the production process
  • Developing and executing integrated online strategy with wider organization marketing plans
  • Managing all digital marketing channels (e.g. website, blogs, emails and social media) to ensure brand consistency
  • Enhancing ecommerce by increasing web visibility and traffic
  • Using PPC, SEO, Google Analytics, email campaigns, blogs, forums, and other social media experience to generate generate growth and engagement
  • Increasing brand awareness
  • Making sure marketing plan is in alignment with marketing budget
  • Analysing marketing plan and performance using KPI’s
  • Working with others in development of overall business plan
  • Staying up-to-date with digital technology developments, best practices and provide ideas to stand out
  • As a Digital marketing director, you should have in-depth marketing experience and a passion for digital technologies.

Digital marketing strategies are extremely important for our organization's success, so your role will play a crucial role in achieving our business goals and objectives.

SKILLS AND EXPERIENCE:

  • Experience in digital marketing
  • In depth knowledge of different digital marketing channels
  • Good knowledge and experience with online marketing tools and best practices
  • Hands on experience with SEO/SEM, Google Analytics and CRM software
  • Familiarity with web design
  • Sense of ownership and pride in your performance and its impact on company’s success
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills

Must be located in LA. Salary is negotiable and depends on experience.

Apply
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