February 6, 2019

Director of Marketing

Mercatus Center, Inc
Published
February 6, 2019
Location
Arlington, VA
Category
Default  
Job Type

Description

Apply at this link: https://www.appone.com/MainInfoReq.asp?R_ID=2285407&B_ID=10&fid=1&Adid=0&ssbgcolor=FFFFFF&SearchScreenID=2461&CountryID=3&LanguageID=2

The Mercatus Center at George Mason University is seeking a Director of Marketing to join our Communications and Marketing team. As an experienced marketer and manager, you would work across the organization to identify Mercatus priority initiatives, ensure quality control of Mercatus communications products, and devise effective marketing strategies for both policy research and student programs. This role reports to the Senior Director of Communications and Marketing.

Role Responsibilities

- Establish the strategic goals, budgeting, processes, and reporting for the Marketing team
- Manage marketing strategy for core communications channels including web, social media, advertising, email marketing, print marketing materials, and creative products
- Build the Mercatus brand, voice, and standards by working across teams to ensure all products meet the Mercatus brand standards
- Manage and provide professional development and support to the Marketing team
- Research best practices to benchmark the Mercatus brand and ways to better understand and market to our audiences

Qualifications

- 7 -10 years of working in marketing, branding, digital, or communications
- 3-5 years of experience managing a team
- Direct experience working with marketing platforms such as social media, online advertising, email marketing software, Salesforce, web content management systems, strategic messaging, and creating marketing products. Strong preference is given to experience on digital platforms.
-Experience ensuring quality or brand control of communications products
-Proven ability to interface professionally with internal stakeholders and external vendors
-Interest in economic policy ideas and the Mercatus mission

Help Us Grow

Please submit your cover letter and resume through our online application process. Your cover letter must indicate your interest in the Mercatus Center's mission.

Employee Benefits

Salary is competitive and will be commensurate with experience. In addition, Mercatus provides excellent benefits to all individual employees, including full health and dental coverage, flexible spending accounts, long-term disability and life insurance, a 403(b) retirement savings program, a parking permit, and free credits at George Mason University.

About the Mercatus Center at George Mason University

For over 25 years, the Mercatus Center at George Mason University has been the world's premier university source for market-oriented ideas-bridging the gap between academic ideas and real-world problems. A university-based research center, Mercatus works to advance knowledge about how markets work to improve our lives by training graduate students, conducting research, and applying sound economics to offer solutions to society's most pressing problems.

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